Centrale Lille Course Catalogue

Communication - general knowledge

Course label : Communication - general knowledge
Teaching departement : ESO / Business and Society
Teaching manager : Madam CATHERINE RENARD
Education language :
Potential ects : 0
Results grid :
Code and label (hp) : ENSCL_CPI_M3_3_1_1 - Communication - Culture généra

Education team

Teachers : Madam CATHERINE RENARD
External contributors (business, research, secondary education): various temporary teachers

Summary

The objectives of the "Communication ᅵ general knowledge" course are to: - prepare students for the business world - allow students to reflect on today's complex societal and cultural themes because "science without conscience is but the ruin of the soul" (Rabelais), - understand and master the challenges of the means of communication used. This course is given by Thomas Cybertowicz, IG2I engineer and temporary teacher.

Educational goals

Develop knowledge of the business world and interpersonal communication techniques using various media (press articles, television programmes, conference excerpts, socio-psychological models: Tuckman, Maslow, Karpman, Berne, etc. and their limits). Make students aware of world news (press reviews, presentations of topics, debates). Encourage students to take a leading role in their general culture and future professional project. Work on written and oral expression. For writing: think about the variety of written productions, enrich vocabulary and improve spelling and syntax. For oral skills: improve oral skills, know how to use visual aids, structure an oral statement within in a given time frame.

Sustainable development goals

Knowledge control procedures

Continuous Assessment
Comments: - Written assessments consisting of various exercises: two in total. - Oral assessments: two presentations (imposed themes, organisation and duration) and two participation marks.

Online resources

Documents provided by the teacher: - texts from the French and foreign press and press drawings and cartoons, - works from pop culture: illustrations, photographs, comics, music, film clips, games, etc. - French and foreign literary texts from the 20th century (novels, texts on ideas, etc.) or older texts (novels, texts on ideas, theatre, poetry, etc.).

Pedagogy

Use of various documents, a variety of approaches, various written and oral exercises using a flipped classroom method.

Sequencing / learning methods

Number of hours - Lectures : 0
Number of hours - Tutorial : 48
Number of hours - Practical work : 0
Number of hours - Seminar : 0
Number of hours - Half-group seminar : 0
Number of student hours in TEA (Autonomous learning) : 0
Number of student hours in TNE (Non-supervised activities) : 0
Number of hours in CB (Fixed exams) : 0
Number of student hours in PER (Personal work) : 0
Number of hours - Projects : 0

Prerequisites

The prerequisites are the knowledge the students acquired to obtain the French baccalaurᅵat (equivalent to the British A levels) and the first year-courses.

Maximum number of registrants

Remarks

Four themes are studied during the year: - the corporate world (typology, corporate culture, corporate communication, etc.) - team and project management (project management fundamentals, examples, role play, Lean Management, agility, disruptive model, etc.) - oral expression (reports, presentations, three-minute pitches, eloquence: "My Thesis in 180 seconds") - fantasy literary works (in line with the common theme): J.R.R. Tolkien, H.P. Lovecraft, J.K. Rowling, to illustrate the parallel between adventure and projects, and contemporary French and foreign literature: "Empire of the Ants" by Bernard Werber, "Dune" by Franck Herbert, "1984" by George Orwell, "The Name of the Rose" by Umberto Eco, among others. Various documents and exercises (educational role play) are also used for oral expression work.